In line with international sustainable tourism standards, 16 operators in the Northeast Coast tourism area have obtained GTS certification.

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To promote sustainable tourism, the Northeast Coast and Yilan Coast National Scenic Area Administration (hereinafter referred to as the Northeast Coast Administration) of the Tourism Administration, Ministry of Transportation and Communications, has been actively guiding businesses in the Greater Northeast Coast tourism area to participate in the "GTS Good Travel Seal" verification since 2020. On April 16, 2026, the "Greater Northeast Coast GTS Good Travel Seal Awarding Ceremony and 2026 GTS Online Briefing" was held to publicly commend businesses that obtained the seal in 2026. A total of 16 local businesses obtained the GTS seal, of which 13 received the silver seal, demonstrating the phased results of the six years of continuous guidance to the Greater Northeast Coast tourism area.

Director Yu Li-yu of the Northeast Corner Management Office and GTS Silver Label Operator

Businesses in the Northeast Coast tourist area that received the "Silver Label" include: No. 9 Coffee Wai'ao Branch, Chuanyan Coffee Shop, Earthman Outdoor Leisure Home, Husband & Wife Friendly B&B, Yilan Traditional Arts Park, Asia Cake Code Museum (Asia Cake Factory), Yi Xian Ju Boutique B&B, Mushroom Baby Museum, Toucheng Leisure Farm, Jiaoxi Jingquan Fenglv, Jiaoxi Shanxingge Hot Spring Hotel, Shuangxi Zhujiao Studio, and Yanbo Hotel Su'ao Branch; businesses that received the "Verification Passed Label" include: No. 9 Coffee Shicheng Branch (Cliff Hut), He Xiang Ju Wood-fired Kiln Bread, and Just Travel Jiaoxi Branch. (Sorted by stroke count)

Businesses that obtained the GTS Good Travel Label also shared their experiences. Lee Che-ming, Assistant Manager of the Lakeshore Hotel Su'ao, stated, "Obtaining the GTS label is not only a corporate responsibility, but also provides travelers with a reference point for supporting sustainable accommodation businesses." Lo Hsin-yi, CEO of the Yilan National Park for Traditional Arts, believes, "GTS verification allows us to check various aspects of our operations and review and revise our management practices in a timely manner, guiding operators towards a more sustainable goal." Kuan Yu-hsiu, manager of the Husband & Wife Friendly B&B, said, "Sustainable operation is like cultivating a tree; it requires long-term management. Although our B&B has limited manpower, we insist on implementing the label certification. We hope that the experience of obtaining the label certification will inspire others and attract more people to participate in sustainable operations." Finally, the business owners expressed their gratitude to the Northeast Coast National Scenic Area Administration for its support and to the Taiwan Sustainable Travel Association for its guidance and support.

The Northeast Coast region is one of the pioneering pilot areas for the GTS (Global Tourism Safety) label globally. Since 2016, the Northeast Coast National Scenic Area Administration has implemented the international sustainable management certification program, the Green Destinations Award and Certification Program (ACP). It has been selected as one of the "World's Top 100 Green Destinations" for 10 consecutive years, demonstrating its outstanding achievements in promoting sustainable tourism. In 2025, it won the "2025 Global Top 100 Destination Stories Award" for its story of "Reopening Dialogue with the Local Community and Co-creating Mao'ao Bay," showcasing its remarkable performance.

In 2026, the Northeast Coast National Scenic Area Administration continued to leverage the sustainability concept of the GTS (Good Travel Service) label to assist local businesses in aligning with international sustainability practices. The Taiwan Sustainable Travel Association shared current international label trends and the GTS Good Travel Label's transformation into a three-party verification mechanism, outlining the criteria, verification standards, international marketing platforms, and OTA (Online Travel Agency) integration system. The association also discussed its new award mechanism to encourage businesses to continue advancing sustainability. For businesses unable to participate in the sustainability management label verification process in the short term, the Northeast Coast National Scenic Area Administration is currently holding the "4th Greater Northeast Coast Sustainability Practice Story Competition" (registration closes on May 31st) to encourage tourism operators to share their local sustainability achievements.

Yu Li-yu, Director of the Northeast Coast National Scenic Area Administration, stated that in the future, they will assist local businesses in promoting sustainable practices and creating a sustainable tourism destination that combines environmental protection, cultural preservation, and tourism quality. She hopes that through the promotion of various activities, domestic and foreign tourists can explore the efforts and achievements of the Northeast Coast region in cultivating sustainable tourism.

Director Yu Liyu of the Northeast Corner Management Office and the business owner who obtained the verification mark

Director Yu Liyu of the Northeast Corner Management Office and the business owner who obtained the verification mark

The GTS label briefing session had a total of 65 participants, both in person and online.