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The 2025 Fulong Lifestyle Festival will be held this Saturday and Sunday (August 9th and 10th) at the Fulong Beach Lawn! Founded in 2021 by the Northeast Coast and Yilan Coast National Scenic Area Administration of the Tourism Administration, Ministry of Transportation and Communications, the Fulong Lifestyle Festival has become one of Fulong's most iconic summer events. Its growing popularity and acclaim have attracted crowds and boosted local tourism. This year's lineup of performers is highly anticipated, and the on-site market features a diverse selection of unique vendors, ensuring an unforgettable summer party for all visitors to Fulong!
See the highlights of the event at once
Highlight 1: Local brands, popular food trucks, and unique shops create a summer shopping experience
The acclaimed "Mountain and Sea Market" returns, showcasing 25 unique vendors showcasing delicious and unique products from the mountains to the sea. These include premium establishments from the Greater Northeast Coast Tourist Area, such as Peony Rabbit Ears Bakery and Pingxi Sky Lantern Garden (Joyday Shidi); and specialty shops from the North Coast Crown Coast Tourist Area, such as the renowned Golden Taro Ball King and Ali Bang Bang. Popular food trucks like Li 66 and Beer Belly Brewing will also be present, offering refreshing drinks and trending delicacies to attendees.
On the second day of the event (the 10th), the Taiwan Midsummer Festival "235 Ice Cream Tour Bus" launched by the Tourism Administration of the Ministry of Transportation and Communications will make a surprise appearance. Not only can you buy local specialty ice cream, but you can also enjoy limited-edition taro ice for free as long as you complete designated tasks!
Highlight 2: Afternoon concert, a musical feast on the grass
Continuing the popularity of the "Grassland Waves Concert" from previous years, this year's concert has been upgraded to the all-new "Sea Breeze Concert," boasting even more exciting content and a stronger cast! The concert will kick off each afternoon on the lawn. Two days of the event will also feature the interactive play "Marine Environmental Protection Awareness Train" presented by the Tianmaxi Creative Theatre Company and a parent-child performance group, bringing laughter to both adults and children. In the evening, renowned bands and talented singers will perform relay performances, enveloping the Fulong coastline in song.
Day 1｜8/9 (Saturday)
The YOYO family's guinea pig sisters, orange brothers, and YOYOMAN will take the stage first, singing and dancing with the children to liven up the atmosphere! In the evening, Little Boy Band, Let Band, and Mr. Moose MIXER will enthusiastically perform a variety of popular songs, allowing everyone to fully enjoy the charm of music in the sea breeze!
Day 2｜8/10 (Sunday)
The Zhaoqun performance team will kick off the event with a spectacular magic show. At sunset, Bai An, Gu Chao Music, and GX Gu Gu, led by Lv Siwei and Xiao Bingzhi, will take the stage, adding a romantic touch to the summer evening with song and music, ensuring an unforgettable evening for everyone.
Highlight 3: Consumption lucky draw × Interaction to get gifts, double activities to play together!
Event 1｜Get a gift when you spend a certain amount
Spend NT$500 or more at the market today and present your receipt to the reception desk for a chance to win a one-way ride on the Ocean Breeze or a special gift exclusive to the Fulong Life Festival. Quantities are limited and available while supplies last.
Activity 2｜Answer questions and receive gifts
Fill out the online questionnaire and present your completed image to redeem your gift at the reception desk for a beautiful postcard or a limited-edition bottle opener keychain. Gifts are limited and available while supplies last!
Welcome all friends to come to Fulong this weekend. Whether you are a music fan or a food lover who likes to explore local flavors, the 2025 Fulong Lifestyle Festival can satisfy you. Seize this limited summer opportunity on August 9th and 10th, meet at Fulong Lawn Square, and have a great weekend!
More event information:
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This year's Sea Breeze Concert features a stellar cast. Photo/Provided by Northeast Corner Air Duct Office